User experience (UX) is a concept in computing system and application design that studies and evaluates human feelings and expressions when using such systems. UX facilitates and enables the development of computing systems that are centered on ease of use and accessibility for a human user.
It’s all about putting yourself in your client’s place.
- Web developers talk about the need to have a good “user experience” all the time. Do you really know what user experience means? Do you know what constitutes a good user experience? We’ve compiled a small list of things that contribute to a user’s experience and why they are important. Responsive Design.
- “User experience (UX) is the interaction and experience users have with a company’s products and services. To gain UX insights, this might include conducting research to learn about the positive and negatives points of an experience and taking those learnings to make improvements that positively impact a user’s experience.
- What does all this mean? Is quality user experience equal to high rankings and flood of traffic? All this means that though according to Google user experience is one of the most important factors for a website ranking reality is a little different.
What User Experience Really Means Pertaining
- What’s their point of view?
- What do they want?
- What do they need to know?
Our client Powder Process-Solutions knew that their existing site did not provide an optimal user experience; it wasn’t responsive and had three distinct challenges: confusing navigation, an overwhelming amount of copy, and inconsistent branding.
So, we put our collective heads together and got to work looking at their company from their customer’s point of view. We helped them define and refine their messaging, ultimately reorganizing the site and pages to flow the way we know users search for information…and page views have increased 10%!
Now, the user experience is not only responsive, but effective and clearly understandable.
Here are a few tips when it comes to reorganizing your web content:
- Prioritize the most important information
- Eliminate duplicate copy and merge pages with overlap
- Create a cohesive approach to how you will display content
What User Experience Really Means Median
Because it’s never a good idea to make your customers work to find your information.